Armen A. Avakian

Chief Growth Hacker

armen.a@metrica.am

/armenavakavakian

Mr. Armen A. Avakian is the Co-Founder and Chief Growth Hacker at Metrica Group. He was previously an advisor to the Prime Minister of Armenia, the CEO of Business Armenia and a Partner/Regional Director at the Garrison Marketing Group.

Armen has personally overseen projects that cover over 120 brands worldwide. He has operated in over 25 countries. His client list includes, but is not limited to Danone, IKEA, Carlsberg, Coca-Cola, P&G, Sportmaster, Raiffeisen Bank, Telenor etc.

Armen is a Professor of Applied Marketing Strategies (MBA level) at the American University of Armenia. He has previously also taught at CEU, Skolkovo and IE Business Schools, etc.

Armen is a published marketer with articles in leading marketing and advertising magazines in different countries.

Gevorg Muradyan

Chief Systems Architect

gevorg.m@metrica.am

/gevorgmuradyan

Dr. Gevorg Muradyan is a Co-Founder and the CEO of Metrica Group. He is also currently the CEO of Boltzmann, a financial consulting agency. He holds a Ph.D. in Theoretical Physics and previously was a senior advisor to the Prime Minister of Armenia, as well as the Chairman of Yerevan State University Board of Trustees.

While working in Armenia, EU and US in science, government and private companies Gevorg gained an excellent experience in management system architecture and deep insights into processes and operational constraints under it. His experience in quantum technologies and management systems developed his strong belief that if the laws of Physics do not limit you, everything is possible.

Gevorg is also a frequent speaker at conferences and corporate events on education and science reform issues and an author of numerous scientific publications.